ubmit a $2-3-$page paper on how you continue to build the marketing plan for your smartwatch company in the wearable industry. This paper will consist of four sections: B$2$B or B$2$C business, wants and needs, societal marketing, and societal marketing into a marketing strategy. Your paper needs to be in APA format and include a title page and a reference list. Section $1$: Smartwatch Company as a B$2$B or B$2$C $(2-3$ paragraphs$)$ Identify your company as a B$2$B or B$2$C market. B$2$B Option: Describe the key features and functionalities sought by businesses purchasing smartwatches. Discuss how their features and functionalities cater to corporate efficiency, employee wellness, and communication demands. OR B$2$C Option: Explain the key features and functionalities consumers look for when purchasing a smartwatch. Summarize how the features and functionalities of the smartwatches align with the consumer$$s lifestyle, health, and communication needs. Section $2$: Wants and Needs $(2-3$ paragraphs$)$ Identify the needs of your smartwatches from the business or consumer perspective. Section $3$: Societal Marketing $(2-3$ paragraphs$)$ B$2$B or B$2$C Option Describe the societal marketing contributions of the smartwatch in the B$2$B or B$2$C market. Express how adopting the smartwatch benefits society$$s interests within the B$2$B or B$2$C environment. Summarize your company$$s smartwatch about the wants and needs of B$2$B or B$2$C buyers in contributing to societal goals. Section $4$: Societal Marketing into Marketing Strategy $(1$ paragraph$)$ Explain the societal benefits of the marketing strategy of your B$2$B or B$2$C market. Demonstrate how the societal benefits of marketing strategy influence consumer behavior.