Question: Unique Value Proposition (UVP) aka Unique Selling Proposition (USP) is defined as the special quality/qualities that separate the brand and/or product/service from its competitors and

Unique Value Proposition (UVP) aka Unique Selling Proposition (USP) is defined as the special quality/qualities that separate the brand and/or product/service from its competitors and ultimately draws the customers away from said competitors

true or False

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