Unit 3 Assignment: How Macro-Environmental Forces are Impacting Billion Dollar Brands

Every company operates in a macroenvironment where external forces shape the opportunities and threats for the organization. Even dominant organizations are vulnerable to external forces that are out of their control. The macro-environmental forces include: Demographic Economic Natural Technological Political Cultural Instructions: This assignment is centered on looking at iconic brands and explaining how external forces impact these brands.

Here are the details of the project: 1. Select 3 brands from the following list: Apple Amazon Facebook Netflix DoorDash Target Coca-Cola Microsoft Tesla Nike 2. Create a PowerPoint slide for each of the brands you selected (1 slide for each brand) describing how these external forces can potentially impact the brand. 2021 Post University, Waterbury, CT ALL RIGHTS RESERVED Can any of the forces have a positive impact on each of the brands (think of how the pandemic has positively impacted GrubHub!)? Key elements of the presentation will include:

PowerPoint deck with three (3) slides One (1) slide for each brand you select from the list above. Full-screen images - Each slide should have an image that fills the page edge-to-edge and captures the theme/content. Please limit the superimposed text to no more than eight (8) words per slide. Include a full set of supporting notes in the Notes section of each slide. This is where you will support your thoughts and ideas by using specific statistics, data, and supporting information. Please refer to the Readings and Resources section of the class for a full video on how to add notes to your PowerPoint presentation. Requirements:

The PowerPoint should be 3 slides excluding a Reference Page. Complete, supporting notes representing each slide. Include full-screen images for each slide. Be sure to include your name and email on the bottom of each slide. Include at least one resource referring to specific data/information. Proper college-level grammar is required. APA format, including any in-text citations. Be sure to read the criteria below by which your work will be evaluated before you write and again after you write. Evaluation Rubric for Unit 3 Assignment CRITERIA Need Improvement Averag