Unit 3 Assignment Template

 

Assignment Part 1: 

Using your course product, list and briefly describe or summarize what you would propose as answers for the seven questions a media plan should cover. (Paragraph for each question)

 

Assignment Part 2: 

Using information from Part one of this assignment, develop a media plan for a product and complete the 4 steps in media planning. 

Your Name: 

Media Plan for: (State your product name)

 

 

Media Plan Summary (7 Questions answered)

 

 

Media Plan Details:

 

Target Market and Target Audiences:

 

 

Media Objectives:

 

 

Media Strategies: 

Analysis of the Media Plan:

Answer rating: 100% (QA)

Assignment Part 1 What are the marketing objectives The media plan should align with the overarching marketing objectives of the product These objectives could include increasing brand awareness drivi... View the full answer