Question: Unit 3 Assignment Template Assignment Part 1: Using your course product, list and briefly describe or summarize what you would propose as answers for

Unit 3 Assignment Template

Assignment Part 1:

Using your course product, list and briefly describe or summarize what you would propose as answers for the seven questions a media plan should cover. (Paragraph for each question)

Assignment Part 2:

Using information from Part one of this assignment, develop a media plan for a product and complete the 4 steps in media planning.

Your Name:

Media Plan for: (State your product name)

Media Plan Summary (7 Questions answered)

Media Plan Details:

Target Market and Target Audiences:

Media Objectives:

Media Strategies:

Analysis of the Media Plan:

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Assignment Part 1 What are the marketing objectives The media plan should align with the overarching marketing objectives of the product These objectives could include increasing brand awareness drivi... View full answer

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