Question: Unit 4 Exercises Question 4 . 1 Use exponential smoothing with trend adjustment to forecast demand for period 1 1 . Let alpha =

Unit 4 Exercises
Question 4.1
Use exponential smoothing with trend adjustment to forecast demand for period 11. Let \alpha =0.5,=
0.3, and let the initial trend value be 12 and the initial forecast be 200.
Period
Actual
Demand
1200
2212
3214
4222
5236
6221
7240
8244
9250
10266
Question 4.2
A restaurant has tracked the number of meals served at lunch over the last four weeks. The data show
little in terms of trends, but do display substantial variation by day of the week. Use the following
information to determine the seasonal (daily) indices for this restaurant. Round all numbers in your
calculations to four decimal places.
Week
Day 1234
Sunday 40353943
Monday 54555459
Tuesday 61606564
Wednesday 72777874
Thursday 89808179
Friday 91909995
Saturday 80828483
Question 4.3
WZ Inc. is an event planning and promotion company who organizes events of different sizes for their
clients. Planning and managing events have more than their fair share of frustrations and stressors.
From last-minute changes to procrastinating clients, the profession isnt for the faint of heart. Luckily,
executing a successful event makes everything else (like the crazy long hours) worth it. There is a major
event planning project due in 8 weeks. The penalty for planning the event late is $14000 per week,
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BUSI 2113 PRODUCTION AND OPERATIONS MANAGEMENT 5
since any delay will cause the venue to open later than anticipated, and cost the client significant
returns. If the company uses its inside event planner to complete the planning, it will have to pay them
overtime for all work. WZ Inc. has estimated that it will cost $12000 per week (wages and overhead),
including late weeks, to have the event planners finish the job. WZ is also considering outsourcing the
planning work to other event planning companies. A bid of $92000 has been received for the
completed event plan. Yet another option for completing the job is to conduct a joint planning by
having a third party complete all the preliminary work at a cost of $56000. WZ would then complete
the rest of the planning at an estimated cost of $30000.
WZ has estimated the following probabilities of completing the project within various time frames
when using each of the three options. Those estimates are shown in the following table:
What is the best decision based on an expected monetary value criterion?
Question 4.4
Montreal Hardware Co. is making a make-or-buy decision. The market feedback shows that the
optimal price for this item is $10 each. If the item is outsourced to Laval Hardware Co, there is virtually
no cost other than the $6 per unit that they would pay Laval Hardware Co. Internally, they have two
choices. Process A requires an investment of $120,000 for design and equipment, but it results in a $4
per unit cost. Process B requires only a $100,000 investment, but its per unit cost is $5. Regardless of
whether the item is subcontracted or produced internally, there is a 50% chance that they will sell
50,000 units, and a 50% chance that they will sell 100,000 units. Draw the decision tree appropriate to
the alternatives and outcomes stated. Using the decision tree and EMV, what is their best choice?

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