Unit $6-$ Formulating Strategy

Attempt ALL questions

Group $1,\_$Q$1-7$

Define the term strategy. Identify and explain the two phases in the strategic management process and state its purpose.

What effects on company strategy have you observed that were caused by the COVID pandemic and war in the Ukraine?

Explain why companies go into international business and outline the most common reactive and proactive reasons why firms enter international business.

Give three primary reasons why strategic planning is more complex on the global level than the domestic level.

Discuss the ways in which managers arrive at new strategic directions $-$ formal and informal.

Which is the best?

Using a diagram, illustrate the stages in developing international and global strategies. Explain the steps in each phase.

Discuss the steps involved in establishing the organisation's mission and objectives. Explain

and give two examples of global corporate objectives.