Question: Use a table to identify the software products sited in the BayState Realty Case Study that fall within the following categories of software. You need

Use a table to identify the software products sited in the BayState Realty Case Study that fall within the following categories of software. You need not limit yourself to only those products mentioned. Think outside the box as to other software that BayState might need.

system software

general purpose software

application specific software

System Software

General Purpose Software

Application Specific

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Use a second table to identify and explain the various elements in the total cost of software ownership and then list the steps taken by the CIO to limit the firms software TCO expenditures.

Elements of TCO

Explanation

Steps taken by the CIO for cost control:

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List the reasons why BayState Realty chose to go with off-the-shelf software instead of developing their own software packages in house.

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List the reasons why it makes sense to go with Linux in the data center. Be sure to include how this particular use of open source software mitigates the risks typically associated with the choice of an open source software product.

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Compare the advantages and the disadvantages associated with outsourcing the hosting of the firms three Web sites.

Advantages

Disadvantages

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BayState Realty is one of the largest and most successful real estate agencies in the Commonwealth of Massachusetts with over 370 agents, a headquarters in the Back Bay of Boston and 12 regional offices across New England. The offices in Boston accommodate 280 employees, including both agents and all of the firms administrative and operational functions, like Accounting and Information Technology, on three floors of a financial district high-rise. Each HQ employee has a wired workstation running on a local area network (LAN). The LAN allows office access to common services and to share high-end printers, computer projection systems, and local data-back-up servers. Employees also use a variety of wide-area networks (WANs) to access corporate information systems as well as a rich body of documents, photographs, and property videos stored on BayStates servers that are hosted at the off sight, BayState Realty Data Center.

As part of day-to-day operations, the firm employs a customer relationship management (CRM) system to maintain information on its high-end corporate and residential clients as well as potential clients. The firm also maintains large, multi-media files of photographs, floor plans, and video tours for all of the properties it represents for its clients. In addition, the firm operates an Internet site to market its services to the public, an Extranet site for the management of its commercial real estate business in collaboration with corporate partners and affiliations across the globe, and an Intranet site as a knowledge repository for sharing real estate selling and management best practices, and as a gateway to many other firm-wide information resources. The culture at BayState is fast-paced but highly collaborative which means that timely access to property information and related artifacts is essential for success.

Sally Smith is the chief information officer (CIO) for BayState. In this role, Sally must ensure that firm employees have access to all of the software required to enable BayStates core business processes i.e. working with customers around the buying and selling, or the leasing and renting of either commercial or residential real estate. Though this software is essential to transacting, managing, and innovating within the firm, it is also viewed as an overhead cost. Therefore, part of Sallys job is to manage the total cost of the firms software ownership (TCO). To this end, Sally focuses on the procurement and deployment of a limited set of well-established, off-the-shelf products in line with the needs of the organization. She also works to leverage open source software products when it makes sense to do so.

For example, in terms of system software, BayState employees use only Dell laptop and desktop computers running Microsofts Windows operating system. BayState (Dell) servers also run Microsoft operating systems. However, she was obliged to add Android smart phones and tablets to this list at the insistence of the sales staff. Cisco (network management) and Symantec (information security) software products are uniformly deployed to manage BayState networks and to protect the firms hardware platforms from unauthorized intrusion, malware, and computer viruses. For general purpose software, Sally has again settled on Microsoft Office as the firms suite of personal productivity tools, Internet Explorer for Web browsing, Microsoft Outlook for e-mail, and Microsoft SharePoint for Intranet and Extranet collaboration. These choices allow Sally to negotiate favorable licensing terms with Microsoft for the initial acquisition of products, to standardize and minimize implementation costs, and to limit firm investments in ongoing staff training and product documentation and support. At the same time, her technical staff is experimenting with Linux as an open source alternative to Microsoft SQL Server within the Data Center.

For the specific business functions of the firm, Sallys information technology team has worked closely with their line-of-business colleagues to select best-in-breed application specific software. These software products include the CRM system mentioned previously as well as an Accounting System, a Human Resource Management System, a Real Estate Sales Documentation and Management System, a Rental Property Management System, and many others process-enabling application systems. In making these choices, the firm has focused first and foremost on the fit of each application specific product to ensure that it complements the firms ongoing business process. Here choices are made to ensure both proper alignment between the business and tis enabling software and effective cost control. Sally and her colleagues have resisted the temptation to customize these software products to better fit with the business. Instead, they have adapted the firms business processes to make the best use of the software in question and in so doing better control the TCO for that software.

More recently, the BayState IT team has taken a number of steps to expand the software standards for the firm. As employees have asked for smart phone and tablet computers, Sallys team has worked to identify products that fit best within the overall embedded base of BayStates existing hardware and software acquisitions, thus minimizing integration costs for these new products. The IT staff members operating the firms data center have begun the implementation of Linux (an open source software product) as the operating system of choice for servers running shared applications, like Accounting, HR and CRM. Finally, Sally found that it made more sense for the firm to outsource the hosting of its Web sites to a third party because the hosting firm was better equipped for 24 X 7 support of firm Web sites. The hosting company also enjoyed greater economies of scale in operating and maintaining BayState Realtys Web site platforms.

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