Use precise words/wordings. Exercise no. 3 - Applying direct \& indirect strategies Direct Strategy Main idea comes first, followed by details and explanations. [Used for routine massages] Exercise no. 4 Exercise no, 5 - Using the "You View" The "You View" point is based on the principle that most readers are naturally more concerned about their own needs than they are about those of a writer or of a business. - Incorporating audience benefits "Audience-Centered Tone" Empathy is the fundamental path way to immerse yourself in the benefits of the audience, specifically by putting yourself in their shoes. Exercise no. 1 Relate one of the two techniques mentioned above, or integrate both. - Using conversational but professional language Avoid using unprofessional abbreviations and soften the wording of the message. Exercise no. 2 - Proofreading Exercise no. 12 Proofread the following sentences by considering the following aspects: - Spelling - Grammar - Punctuation - Names and numbers - Format Exercise no.9 Limit long lead-ins - Redundancies Exercise no. 10 Remove redundant and needlessly Words without sacrificing the meaning - Excessive Exuberance Exercise no. 11 - Using Active and Passive Voice Effectively Exercise no. 6 Passive-voice is used when the rubject is being acted upon. It requires helping verbs (am, is, are)-it is appropriate for breaking bad news - Using Transitional Expressions Exercise no. 7 Fill in the space with the appropriate transition word from the below choices: Although - Like - moreover - then - however Melanie is taking a full load of classes this semester; she is working two jobs. Enrique, Sylvia is a huge fan of hip hop music Jolene wanted an " A " in the course; she didn't want to work too hard for it. Mike loves to watch sports, Jonathan would rather be playing them. First we picked up drinks and chips from 7-11; we bought sandwiches from Subway. - Flappy expressions Exercise no. 8 Eliminate flabby expressions by using one of the definite terms below: Soon - although - because - seldom - now - at this point in time - due to the fact that - in very few cases - despite the fact that - in the near future Use precise words/wordings. Exercise no. 3 - Applying direct \& indirect strategies Direct Strategy Main idea comes first, followed by details and explanations. [Used for routine massages] Exercise no. 4 Exercise no, 5 - Using the "You View" The "You View" point is based on the principle that most readers are naturally more concerned about their own needs than they are about those of a writer or of a business. - Incorporating audience benefits "Audience-Centered Tone" Empathy is the fundamental path way to immerse yourself in the benefits of the audience, specifically by putting yourself in their shoes. Exercise no. 1 Relate one of the two techniques mentioned above, or integrate both. - Using conversational but professional language Avoid using unprofessional abbreviations and soften the wording of the message. Exercise no. 2 - Proofreading Exercise no. 12 Proofread the following sentences by considering the following aspects: - Spelling - Grammar - Punctuation - Names and numbers - Format Exercise no.9 Limit long lead-ins - Redundancies Exercise no. 10 Remove redundant and needlessly Words without sacrificing the meaning - Excessive Exuberance Exercise no. 11 - Using Active and Passive Voice Effectively Exercise no. 6 Passive-voice is used when the rubject is being acted upon. It requires helping verbs (am, is, are)-it is appropriate for breaking bad news - Using Transitional Expressions Exercise no. 7 Fill in the space with the appropriate transition word from the below choices: Although - Like - moreover - then - however Melanie is taking a full load of classes this semester; she is working two jobs. Enrique, Sylvia is a huge fan of hip hop music Jolene wanted an " A " in the course; she didn't want to work too hard for it. Mike loves to watch sports, Jonathan would rather be playing them. First we picked up drinks and chips from 7-11; we bought sandwiches from Subway. - Flappy expressions Exercise no. 8 Eliminate flabby expressions by using one of the definite terms below: Soon - although - because - seldom - now - at this point in time - due to the fact that - in very few cases - despite the fact that - in the near future