Question: Using a Positioning Map, determine two important factors and descriptors for the ends of the continuums for Starbucks, such as capacity, customer service, convenience, et
Using a Positioning Map, determine two important factors and descriptors for the ends of the continuums for Starbucks, such as capacity, customer service, convenience, et cetera.
Include your Starbucks competitors (Dunkin donuts and Mcdonalds) in your map for the same two factors you chose for your selected company.
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