Question: Using Chipotle as a case study, discuss how it falls into the VRIO framework. Where is their value? What makes them a rarity? Can they

Using Chipotle as a case study, discuss how it falls into the VRIO framework.

  1. Where is their value?
  2. What makes them a rarity?
  3. Can they be imitated successfully?
  4. How does the organization of their restaurant contribute to success?

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