Question: using molecular manufactoring as a topic. Determine which assessment approach for future markets you will pursue: diffusion and adoption, exploration and learning, and triangulation for
using molecular manufactoring as a topic. Determine which assessment approach for future markets you will pursue: diffusion and adoption, exploration and learning, and triangulation for insights. You may choose one or more assessment approaches. Justify the adoption of your selected emerging technology using your market assessment framework.
Develop an attribute matrix for your products or services.
Determine some key attributes basic attributes, discriminators, or energizing attributes that apply to your products or services and justify your choice of attributes.Select two important attributes and draw a graph with these two attributes.Identify at least two technology barriers or constraints and explain how you arrived at the constraints. Show the technology constraints on the graph.
Identify at least two possible market niches or segments and show them on the graphs. Qualify these niches or segments with respect to the two product or service attributes you selected for your project.
Analyze how the emerging technology you chose could be used to derive a competitive advantage given the product attributes, technology constraints, and market niches you identified.
Describe the forces in the external environment that are most likely to shape your organization's commercialization strategy for its products or services.
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