Question: Using supporting evidence from a range of academic sources, including text books and journal articles, critically evaluate the strengths and weaknesses of the Balanced Score

Using supporting evidence from a range of academic sources, including text books and journal articles, critically evaluate the strengths and weaknesses of the Balanced Score Card form of performance measurement. In particular discuss the extent to which it has been successfully adopted in professional practice by large global companies, and what the draw backs have been. (750 words)

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