Question: Using the article from Harvard Business Review, The Dark Side of Customer Analytics. Note that this fictional case includes commentary by four experts from different

Using the article from Harvard Business Review, "The Dark Side of Customer Analytics". Note that this fictional case includes commentary by four experts from different areas. Answer the following two questions:

1 .

How do you think these companies can leverage the customer data responsibly? Include the topics of ethics, privacy, and transparency in your answer.

2 .

Which one of the four commentators do you think makes the best suggestions?

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