Question: Using the article provided below, you are required to analyse the company information to define the business goals and evaluate whether the supply chain is

Using the article provided below, you are required to analyse the company information to define the business goals and evaluate whether the supply chain is a strategic fit with the business and operational strategy.

Aftab, Md Afzalul, Qin Yuanjian, Nadia Kabir, and Zapan Barua. "Super Responsive Supply Chain: The Case of Spanish Fast Fashion Retailer Inditex-Zara."International journal of business and management13, no. 5 (2018): 212-.Links to an external site.

You will then need to identify four evidence-based supply chain strategies not listed in Mentzers book - two that could help the company achieve competitive advantage and two that would not help the company achieve competitive advantage and discuss why they are suitable/unsuitable?

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