Question: Using the demand curve in the case study (page 5), derive the Total Revenue and Marginal Revenue functions for the Apple watch? Recall, TR=Price x
- Using the demand curve in the case study (page 5), derive the Total Revenue and Marginal Revenue functions for the Apple watch? Recall, TR=Price x Quantity?
- What is the revenue maximizing price for the Apple watch?
- What is the coefficient of demand elasticity for the Apple watch? Is this elastic or inelastic? How do you interpret that coefficient? (Use $349 and $299 in your calculation).
QAW = -150,000 - 2400 PAW + 1520PGearS + 1200 PPebble - 1200 PiPhone6 + 44 A
As the team prepared for launch, they contemplated a scenario with the following variable values: PAW =$349, PGearS =$380, PPebble =$220, PiPhone6 =$299, A=$15,500. Regression analysis results showed the coefficient of determination to be 0.7581 and the standard error of the estimate to be 30,000.
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