Question: Using the following factor ratings, determine which location alternative (A, B, or C) should be chosen on the basis of maximum composite score. SCORE Weighted

Using the following factor ratings, determine which location alternative (A, B, or C) should be chosen on the basis of maximum composite score.
SCORE Weighted Scores
Factor (100 points each) Weight A B C Alternative A Alternative B Alternative C
Convenience 0.15 80 70 60
Parking facilities 0.20 72 76 92
Display area 0.18 88 90 90
Shopper traffic 0.27 94 86 80
Operating costs 0.10 98 90 82
Neighborhood 0.10 96 85 75
TOTAL 1.00 - - -
Location _ is the best choice calculate using pirotizing Matrics

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