Question: Using the high/low involvement chart shown in the previous section, describe a high-involvement decision you have recently made in your life. What influences impacted your

Using the high/low involvement chart shown in the previous section, describe a high-involvement decision you have recently made in your life. What influences impacted your decision? Did you regret the decision at some point after you made it? Why or why not?

The chart is below and consisting of:

Total set Awareness Set Consideration Set

Apple Apple Apple

Dell Dell Dell

Hewlett- Hewlett Toshiba

Packard Packard

Toshiba Toshiba

Nec

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