Question: Using the scenario from Assessment 1 Part A develop a feedback form to analyse the effectiveness of the event-planning processes. 13 A30052 Products and Services
Using the scenario from Assessment 1 Part A develop a feedback form to analyse the effectiveness of the event-planning processes. 13 A30052 Products and Services | BSB40820 Certificate IV in Marketing and Communication | Assessments v1.0 Young Rabbit Pty Ltd (ABN 28 003 381 182) trading as Australian Pacific College RTO Code: 90396 | CRICOS Provider Code: 01331F | 2022 The feedback below was collected from social media and is provided to you and the team to analyse: 65% of social media comments showed that customers liked the event and were happy and mentioned that the event was very organised. 20% of social media comments showed that the sound system was not good as they couldn't hear the speaker properly. 15% of social media followers complained that the food was cold. 55% of all respondents expressed their interest in ordering the new smartphone a. Based on the feedback analyse the event-planning process explaining what went well and what didn't go well using the table below. EVENT ITEM % POSITIVE % NEGATIVE % UNCERTAIN ACTIONS b. Identify possible improvements in future activities. c. Using the budget and action plan prepared in Assessment 1 Part A, and using the feedback received, explain how successful the event was. Hint: consider using costs and timelines compared to the benefits from the event
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