Question: Using your counterfactual from ( d ) , quantify the impact of competitor s 2 - for - 1 pricing on Cinemex s Wednesday attendance?

Using your counterfactual from (d), quantify the impact of competitors 2-for-1 pricing on Cinemexs Wednesday attendance? (That is, provide a number: e.g. the 2-for-1 pricing lead to attendance increasing, for a representative week, by 7,654,321 people or 53%.

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