Using your knowledge gained during your Master study, critique the Harvard case study Burt's Bees. Apply ethics theories, concepts, frameworks, models, techniques and/or tools to analyze the sustainability journey of Burt's Bees to the question:

How can Burt's pursue its social and environmental endeavors and stay true to its morals and mission while growing as its own unit and within the larger parent company, Clorox?

In examining the ethical issues, make sure to:

o Highlight the fundamental tension for companies to deliver on the "Triple Bottom Line" of environmental, social and financial performance.

o Consider the ethical leadership challenges of implementing sustainable business practices.

o Discuss the importance of company culture and Corporate Social Responsibility.