Question: Using your knowledge of the pizza chain industry, study the Illustration Capsule 3 . 2 in Chapter 3 . Based on the strategic group map,

Using your knowledge of the pizza chain industry, study the Illustration Capsule 3.2 in Chapter 3. Based on the strategic group map, which pizza chains are Papa John's closest competitors? With which strategic group does Mellow Mushroom compete the least? Why do you think no pizza chains are above Pizza Hut? What is your favorite pizza chain (not included on the map), and where would it be located on this map? Be detailed/specific in your response to explain your rationale.

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