Question: Utilizing the PESTEL analysis discussed in the unit lesson, briefly analyze a firm's external environment. This can be any firm (your employer or a favorite

Utilizing the PESTEL analysis discussed in the unit lesson, briefly analyze a firm's external environment. This can be any firm (your employer or a favorite company). In the interest of discussion forum diversity, do not analyze a firm that a fellow classmate has brought forward. How do you think the use of this tool would assist in strategic planning?

Can you use UBER for example?

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