Question: Value Value (the net between what you get and what you give) is important to all stakeholders-the consumer, the company, and society. Which of the


Value Value (the net between what you get and what you give) is important to all stakeholders-the consumer, the company, and society. Which of the following statements is true. a) Business is a zero-sum gamefor companies to make a profit, they must get more value than the consumer does. b) Because companies produce jobs, society's needs are always served by companies making the highest profit. d) Existing tradeoffs between consumer, company, and society's value are fixed. Campanies are typically oriented toward either a "sales" (old school) or "marketing" concept. Which of the following is true. a) Sales concept is best when you're trying to increase the longterm value of your company. b) Marketing concept is based on delivering value to the company by offering what is the least expensive to produce. c) Marketing concept is based on structuring your company to deliver value to the consumer. d) Sales concept is based on delivering more product features to the consumer. The advisors shown on the main SIM page are no experts and, honestly, are entrylevel advisors - kind of advisors in training. They typically report simple observations like, "you're not hiring anyone," or "you've not taken out a loan." These are not suggestions based on what you should do, merely observations of what you could do. If an adviser shows you an alert, what would be the best path for you to follow? a) Change my choices until the advisor agrees and their background turns green. b) Ignore them since they aren't experts. c) Recognize that I am the CEO and I should be telling them what to do. d) Consider their point with respect to my strategy and then make my best choice. Value Value (the net between what you get and what you give) is important to all stakeholders-the consumer, the company, and society. Which of the following statements is true. a) Business is a zero-sum gamefor companies to make a profit, they must get more value than the consumer does. b) Because companies produce jobs, society's needs are always served by companies making the highest profit. d) Existing tradeoffs between consumer, company, and society's value are fixed. Campanies are typically oriented toward either a "sales" (old school) or "marketing" concept. Which of the following is true. a) Sales concept is best when you're trying to increase the longterm value of your company. b) Marketing concept is based on delivering value to the company by offering what is the least expensive to produce. c) Marketing concept is based on structuring your company to deliver value to the consumer. d) Sales concept is based on delivering more product features to the consumer. The advisors shown on the main SIM page are no experts and, honestly, are entrylevel advisors - kind of advisors in training. They typically report simple observations like, "you're not hiring anyone," or "you've not taken out a loan." These are not suggestions based on what you should do, merely observations of what you could do. If an adviser shows you an alert, what would be the best path for you to follow? a) Change my choices until the advisor agrees and their background turns green. b) Ignore them since they aren't experts. c) Recognize that I am the CEO and I should be telling them what to do. d) Consider their point with respect to my strategy and then make my best choice
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