Question: VI . COMPANY S INTERNAL ANALYSIS Use the Resource Based Model, Value Chain Model, Using the firm s internal portions of the SWOT ( Strengths

VI. COMPANYS INTERNAL ANALYSIS Use the Resource Based Model, Value Chain Model, Using the firms internal portions of the SWOT (Strengths and Weaknesses) what is the teams analysis of the GEs internal environment.
A. GEs value chain
Looking at the GEs Value Chain identify where the company has either successfully or unsuccessfully created value for its stockholders, stakeholders and customers.
B. Primary Activities (strengths and weaknesses)1
1. Inbound Logistics
2. Operations
3. Outbound Logistics
4. Marketing and Sales
5. Services
C. Support Activities: (strengths and weakness)
1. Firm Infrastructure
2. Human Resource Management
3. Technology Development
5. Procurement
D. Based on the value chain analysis, please answer the following questions
1. Identifying whether your company has a competitive advantage or disadvantage in its primary industry. Why? Support your statement
2. What are the GEs sources of competitive advantages or disadvantage
3. What are the core competencies of GE
a. Barriers to imitate the distinctive competencies

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