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Visit Ads of the World, or any other source, pick 3 non-US ads from 3 different countries and respond to the following;

https://www.adsoftheworld.com

1. What are the advantages and barriers to global ad standardization?

2. Briefly describe the ad message/content and discuss what challenges you foresee in globally standardizing your ads and how they can be overcome?

3. Applying Hofstede's ideas give specific examples of how global communication strategy needs to understand and adapt to cultural differences.

Related Book For answer-question

Global Strategy

ISBN: 9780357512364

5th Edition

Authors: Mike W. Peng

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Posted Date: Mar 14, 2024 08:09 PM

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Visit Ads of the World , or any other source, pick3 non-US ads from 3 different countries

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Global Strategy

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