Ways to overcome vertical thinking within an organization include all of the following EXCEPT: Move to an organizational structure that is flatter. Encourage out-of-the box thinking. Reduce the number of levels between the top executive and the employee base. Ensure information flows from the upper levels of the organization to lower levels or the organization. Question 11 0/2 points Which of the following best describes a strategy of differentiation? When products are perceived to offer greater satisfaction and for which customers are, consequently, prepared to pay premium price. When a company's products or services offer features that are not offered by competitors' offerings. When a company has a widely recognized brand name. When a company has a competency that distinguishes it from other companies in the same industry Question 12 0/2 points Eco-friendly Cosmetics, Inc. (EFC, Inc.) is an environmentally friendly company that has decided to undertake a strategic planning project. It wants to ensure that it performs the process correctly and so intends to start the process with the first step of the strategic planning process, which is: Setting objectives Crafting a mission statement Completing a SWOT analysis Develop performance measures