We have a special video assignment this week The video is from my boss Peter Thiel He is a co founder of Palantir Technologies where I worked prior as Head of DOD Government Contracts Peter speaks about his book, Zero to One, with his alma mater Stanford Law School Please view the video and complete the assignment below You must submit your own assignment but also leave comments for 2 of your classmates Best, Prof John Assignment The below are the 7 questions based on medium article that all new businesses should have an answer to according to Peter's book Zero to One Let's make your imagination shine Please share with the class an interesting business idea and answer the below questions The idea can be created from scratch, found by searching the web, or if you must, a business that already exists Business Startup Questions The Engineering Question Can you create breakthrough technology instead of incremental improvements 20 improvement is not enough The Timing Question Is now the right time to start your particular business The Monopoly Question Are you starting with a big share of a small market The People Question Do you have the right team For Thiels venture capital fund (Founders Fund) the common red flag was that CEO was wearing a suit This meant the CEO would be looking like a salesman but wont be able to actually sale or do tech The Distribution Question Do you have a way to not just create but deliver your product The Durability Question Will your market position be defensible 10 and 20 years into the future The Secret Question Have you identified a unique opportunity that others dont see

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Question: We have a special video assignment this week. The video is from my boss Peter Thiel. He is a co-founder of Palantir Technologies where I

We have a special video assignment this week. The video is from my boss Peter Thiel. He is a co-founder of Palantir Technologies where I worked prior as Head of DOD Government Contracts. Peter speaks about his book, Zero to One, with his alma mater Stanford Law School. Please view the video and complete the assignment below. You must submit your own assignment but also leave comments for 2 of your classmates.

Best, Prof. John

Assignment: The below are the 7 questions based on medium article that all new businesses should have an answer to according to Peter's book Zero to One. Let's make your imagination shine! Please share with the class an interesting business idea and answer the below questions. The idea can be created from scratch, found by searching the web, or if you must, a business that already exists.

Business Startup Questions

The Engineering Question: Can you create breakthrough technology instead of incremental improvements? 20% improvement is not enough.
The Timing Question: Is now the right time to start your particular business?
The Monopoly Question: Are you starting with a big share of a small market?
The People Question: Do you have the right team? For Thiels venture capital fund (Founders Fund) the common red flag was that CEO was wearing a suit. This meant the CEO would be looking like a salesman but wont be able to actually sale or do tech.
The Distribution Question: Do you have a way to not just create but deliver your product?
The Durability Question: Will your market position be defensible 10 and 20 years into the future?
The Secret Question: Have you identified a unique opportunity that others dont see?

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