Web Exercise 8 Market Segmentation, Targeting, and Positioning Focus: Chapters 9 This web exercise 8 consists of two parts: Perceptual map and answer 2 questions after watching the video called \"Domino's Pizza Turnaround\". There is no correct answer for the perceptual map but you still need to think about how to create the perceptual map. Please watch the \"Segmentation Process\" video and please answer the following questionsi We need to obtain a better understanding of consumers' perceptions of the automobile industry. Now you need to choose your car brand like BMW, Hyundai. Who are eight major competitors in this industry? Identify the top two important attributes for consumers of cars? What are the dimensions of each attribute (e. g., high and low)? List your ndings for each competitor in the template below. Step 1 Enter the Name of Your Car Brand Step 2 Enter the two labels for your Horizontal Axis For the left / right side of the map Step 3 Enter the two labels for your Minis For the top / bottom of the map Step 4 Enter the Names of Your competitors Your Brand name