Week $8$ Assignment $-$ Creating a Marketing Plan for a coffee shop Identify its primary target market. Explain your response.

Specify three methods you will use to research customer needs and wants.

Describe the marketing mix: a$)$ product, b$)$ pricing strategy, c$)$ promotion, and d$)$ placement or distribution.

Create a one$-$year advertising budget and plan that incorporates the use of various advertising media and publicity.