Question: What can marketers do at each stage to influence the customer in their favour What is post - purchase dissonance and what can companies do

What can marketers do at each stage to influence the customer in their favour
What is post-purchase dissonance and what can companies do to reduce it?
How do low-involvement decisions differ from high-involvement decisions in terms of relevance, price, frequency, and the risks their buyers face? Name some products in each category that you've recently purchased.
What stages do people go through in the buying process for high-involvement decisions

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