Question: What does a company do in a class to mass strategy? Multiple choice question. It targets the masses by introducing low - quality products that
What does a company do in a class to mass strategy?
Multiple choice question.
It targets the masses by introducing lowquality products that appear to be classy.
It creates opportunities for less affluent customers to afford and purchase luxury products.
It allows wealthy people to try out massproduced goods that are targeted at a lower class.
It avoids segmenting markets according to class and views them as a whole mass instead.
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