What does a PESTEL analysis suggest for the macro$-$environmental impact on the social media industry? Which of the macroenvironmental factors appear to have the greatest potential impact on Twitter? Why?

Select "yes" for those statements below that are accurate and choose $"$no$"$ for those that are not.

The social media industry is not highly affected by economic conditions. Social media accounts are free or very low cost to subscribers.

Instant self$-$expression and conversation, social networking, photo sharing, and the comprehensive sharing of life experiences are lifestyle changes that are strategically relevant to the social media industry and have a strong impact on the sociocultural force.

Governments have attempted to prohibit the use of social media in their countries.

Technology has not evolved fast enough to reach many countries impacting this industry as a whole.

The influence of technological factors such as the rapid pace of change, high$-$speed Internet, smartphones, tablets, and computers, have a strong impact on social media.

Legal and regulatory factors exist and have an influence on the industry, but there is insufficient data provided to evaluate the magnitude of these factors and their strategically relevant influence on the industry.