What happens to traditional goals as they make their way down from top management to lower levels?
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Question:
a. they lose clarity and unity
b. they unite the workforce
c. lower-level managers must continually revise and correct them.
d. they purposely remain vague and nonspecific.
Related Book For
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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