What is a customer preference map and why is it useful?

tion list

estion $1$

estion $2$

A$.$ A customer preference map describes how different competitors perform across various product attributes desired by customers, such as price, quality, customer service, and product features.

B$.$ A customer preference map describes how different competitors perform across various marketing campaigns desired by customers, such as media type, campaign message, and length of campaign.

C$.$ A customer preference map describes how different competitors perform across various marketing campaigns desired by customers, such as safety, warranty, and durability.

D$.$ None of the above.