What is a market segment?

The segment$($s$)$ on which an organization focuses its marketing plan and toward which it develops its marketing efforts

A distinct group of customers within a larger market who are similar to one another in some way and whose needs differ from other customers in the larger market

The tools an organization uses to create a desired response among a set of predefined customers

How the target market perceives the product in comparison with competitors$$ brands?

 

Answer rating: 100% (QA)

The detailed answer for the above question is provided be... View the full answer