• What is a monetization strategy? Visit Twitter.com and explain how Twitter monetizes its business, Do the same for Snapchat.

• Should online services like Facebook and Google Docs be free? Poll your classmates and friends (including your social network) to find out what they think should be free. Use the polling features available on Facebook to conduct your poll. What do the results say about the possible monetization strategizes available to social media providers?

• Identify a social media campaign for a favorite brand. In what experiences does the campaign invite you to take part? In what zones does the strategy lie? Does the campaign include share technologies to ensure your activities are shared with your network?