Question: What is it called when a customer is more likely to complete a rewards punch card when a few of the notches are pre -

What is it called when a customer is more likely to complete a rewards punch card when a few of the notches are pre-punched when they receive the card
a. On-my-way rewards effect
b. Endowed progress effect
c. Momentum effect
d. Generosity-reciprocation effect
What is it called when a customer is more likely to

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