Question: What is Monetary Value? Select the FALSE STATEMENT: It is a function of the price paid for an offering relative to its perceived overall worth

What is Monetary Value? Select the FALSE STATEMENT:
It is a function of the price paid for an offering relative to its perceived overall worth to the customer.
It is strictly about the amount of monetary costs and money paid by customers.
It can provide customers a compelling reason for choice.
It is not completely distinct from the other sources of value (4 identified in DVD #49) but, rather, invites a trade-off between those other types of value and monetary costs
What is Monetary Value? Select the FALSE STATEMENT: It is a

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