Question: What is position based attribution? There is no such attribution model In the Position based attribution model, each touchpoint in the conversion path would receive

What is position based attribution?

There is no such attribution model

In the Position based attribution model, each touchpoint in the conversion path would receive equal credit for the sale

In the Position Based attribution model, 40% credit is assigned to each the first and last interaction, and the remaining 20% credit is distributed evenly to the middle interactions.

In the Position Based attribution model, the touchpoints closest in time to the

What is position based attribution? There is no such attribution model In the Position based attribution model, each touchpoint in the conversion path would receive equal credi for the sale In the Position Based attritution model, 40% credit is assigned to each the first and last interaction, and the remaining 20% credit is diatribused evenly to the middle interactions In the Position Baseckutantution model, the touchpoints closest in time to the sale or conversion get most of the credit

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