Question: What is search engine optimization ( SEO ) ? ANSWER A single page on a website that is built for a particular direct marketing opportunity

What is search engine optimization

(

SEO

) ?

ANSWER

A single page on a website that is built for a particular direct marketing opportunity

A systematic process of ensuring that your firm is returned at or near the top of lists of typical search phrases related to your business

An online ad purchase in which the cost of the ad is charged only each time an individual clicks on the ad and is directed to the Web page to which the marketer linked within the ad

An online ad purchase in which the cost of the ad is charged each time the ad shows up on a page that the user views

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