Question: What is the difference between marketing objectives and communications objectives? Communications objectives address the only promotion part of the 4 Ps; marketing objectives address all

What is the difference between marketing objectives and communications objectives?
Communications objectives address the only promotion part of the 4Ps; marketing objectives address all 4Ps
Marketing objectives focus on the product features and benefits; communciations objectives focus on the brand image and perceptions
Communications objectives are based on the audience; marketing objectives are based on the brand
Marketing objectives are concerned with strategy; communications objectives are concerned with tactics
What is the difference between marketing objectives and communications objectives? Communications

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