Question: What is the difference between supply chain management (SCM) and customer relationship management (CRM)? SCM manages production and delivery information; CRM manages customer information. CRM
What is the difference between supply chain management (SCM) and customer relationship management (CRM)? SCM manages production and delivery information; CRM manages customer information. CRM records and processes operational data; SCM records and processestactical information. CRM records information about products and services; SCM records information about customers. CRM stores and processes transactional information; CRM stores and processes business intelligence
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