Question: What is the most important, and often, first step in a negotiation? Ensuring that your interests, issues and positions during the negotiations are accepted by

What is the most important, and often, first step in a negotiation?
Ensuring that your interests, issues and positions during the negotiations are accepted by your counterpart.
Identifying which areas provide the best distributive solutions.
Focusing on the pricing terms and the contract terms.
Letting the other party know your BATNA (best alternative to negotiated agreement).
Understanding and addressing your counterpart's problem.
What is the most important, and often, first step

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