Question: What might be the problem with only taking the customer's perspective? Customers often take a generic analysis of the organization. Customers do not see or

What might be the problem with only taking the customer's perspective?
Customers often take a generic analysis of the organization.
Customers do not see or are aware of the "behind the scenes" to understand the firm's characteristics.
Taking a customer perspective involves a lot of costs and resources.
Adopting a customer perspective does not usually translate into insightful information.
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 What might be the problem with only taking the customer's perspective?

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