Question: What objection, query or concern could a consumer have relating to Crest 3D Whitening Strips before purchasing? How could a salesperson overcome that objection or

  1. What objection, query or concern could a consumer have relating to Crest 3D Whitening Strips before purchasing?
  2. How could a salesperson overcome that objection or answer the query or concern effectively for the consumer?
  3. Considering direct, online, social media and mobile marketing options, which 2 options would you feel would be the best to use in relation to Crest 3d Whitening Strips? Why?
  4. Describe the options you justified above and outline specific methods you would adopt in using those 2 options. What are specific uses, platforms, and messages you would ensure are marketed through these options.
  5. What one strategy could be adopted to make a competitive advantage for that product/service? With an analysis explain how you figured that answer.

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