Question: What real-world brand choice problem for Tesla could be solved using brand choice modeling? (not including use of chi-square analysis) What type of data would
What real-world brand choice problem for Tesla could be solved using brand choice modeling? (not including use of chi-square analysis) What type of data would you need to solve this problem?How many variables?What level of measurement is best for these variables? Would you use log-linear, logit, or logistic regression to solve this problem? Why is your choice better than the other 2 methods?
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