What role do reference groups have in causing people to participate in the negative behavior? How could
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- What role do reference groups have in causing people to participate in the negative behavior?
- How could reference groups be used to change this negative behavior?
Expert Answer:
Reference groups play a significant role in influencing individuals to engage in negative behavior Reference groups are social groups to which individ... View the full answer
Related Book For 
Integrated Marketing Communications Strategic Planning Perspectives
ISBN: 978-0133157871
4th edition
Authors: Keith J. Tuckwell
Posted Date:
