Question: What should Chris Heiert do ? Review each option with pros / opportunities and cons. Recommend P&G divest the brand ( and do what instead?
What should Chris Heiert do Review each option with pros opportunities and cons. Recommend P&G divest the brand and do what instead? Create new brand Rebrand current products which ones Add new products should they drop any current products? Which options above would you recommend What changes should Olay make to any of the following areas? Provide recommendations and rationale. Target Audience Product Messaging and promotional strategy Distribution channels Anything else
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