Question: What should marketers do to promote the consistency and reliability of their services most effectively? a . Limit the number of employees in their organization
What should marketers do to promote the consistency and reliability of their services most effectively?
a Limit the number of employees in their organization
b Train employees and develop standard procedures for dealing with customers
C Encourage employees to be creative in solving customer issues and complaints
d Perform as much of the service as possible before the customer arrives
e Require employees to be shining, happy people all day long
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