Question: What should marketers do to promote the consistency and reliability of their services most effectively? Require employees to be shining, happy people all day long

What should marketers do to promote the consistency and reliability of their services most effectively?
Require employees to be shining, happy people all day long
Train employees and develop standard procedures for dealing with customers
Encourage employees to be creative in solving customer issues and complaints
Limit the number of employees in their organization
 What should marketers do to promote the consistency and reliability of

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